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The Ultimate List of Tools for Amazon UK Sellers
Jul 6, 2020

The Ultimate List of Tools for Amazon UK Sellers

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Estimated reading time: 13 minutes.

Streamline your operations and get ahead of the competition. Here are the top tools you need to be using if you’re selling on Amazon UK.

In 2002, Amazon launched its UK marketplace, allowing third-party sellers to sell their products to local and international Amazon customers. Over the past 18 years, Amazon UK has grown to be the second-largest marketplace in Europe, and thanks to Europe’s version of Fulfilment by Amazon (FBA) – called the European Fulfilment Network (EFN) – over 280,000 UK sellers use the online marketplace.

221 of Amazon’s top 1000 sellers are registered Amazon UK sellers, coming in second behind Amazon’s original US marketplace. Year after year, more people in the UK discover the benefits of starting an Amazon business. It offers a great way for entrepreneurs to start and grow a business online, and allows some to generate a high-level of income on a regular basis, in a relatively short time.

Automate and grow your business using these tools

Like any new business, it can be overwhelming getting started. But the great thing about starting a business using Amazon is the many tools you can use to help you grow and optimise your business. Instead of spending hours doing your own research, we’ve put together a list of tools and software for Amazon UK sellers in 2020.

Before we start, if you’re looking for free options scroll to the bottom of the list. All prices listed are approximate and may be subject to change. Here we go:


A2X for Amazon A2X makes it easy for businesses to account accurately for their Amazon marketplace sales by categorising all Amazon transactions and sending them to Xero or QuickBooks in tidy summaries that match your Amazon settlement pay-outs. Pricing: monthly plans start from £15 per month. Free trial available.

QuickBooks Online QuickBooks is accounting software that takes care of the financial needs of small and mid-size businesses. The cloud-based software allows you to manage sales and expenses, generate reports, tax filing, and much more. Pricing: plans start from £5 per month. Free trial available.

Xero A top alternative to QuickBooks for Amazon sellers, Xero is cloud-based small business accounting software with tools for managing invoicing, bank reconciliation, inventory, purchasing, expenses, bookkeeping and more. Pricing: plans start from £10 per month. Free trial available.

Bulk Listing Tools

AccelerList AccelerList markets itself as the fastest Amazon product listing software in the industry, allowing you to list hundreds of products in minutes using one of two workflows: Speed or Precision. Pricing: plans start from £28 per month. 14-day free trial available.

Listtee Another bulk listing tool designed with Amazon sellers in mind, Listtee is simple listing software that enables sellers to quickly list, add and replenish items – and connects to every UK Amazon warehouse. Pricing: plans start from £40 per month. 14-day free trial available.

ScanLister ScanLister is a desktop application designed specifically as an Amazon bulk listing tool. It allows you to easily list, label and ship over a hundred items per hour, from any product category, on multiple Amazon marketplaces including the UK. Pricing: plans start from £20 per month. 14-day free trial available.

Sellbrite Sellbrite’s multi-channel listing feature enables sellers to list their inventory in bulk from one central catalogue to the world’s largest online marketplaces like Amazon – with one click. Pricing: plans start at £40 per month. 30-day free trial available.

Business Analytics

Algopix Algopix’s Amazon UK product research tool will automatically calculate the expected profit for a product you are searching for by considering the purchase price you previously provided and the expenses that come with selling your product on Amazon UK. Pricing: plans start from £23 per month (when paid annually). Free trial available.

Helloprofit Helloprofit is a data tool with six powerful features to help you analyse your seller data – and make informed decisions about your Amazon business. Pricing: plans start from £79 per month (website special). 21-day free trial available.

Manage by Stats Instantly see how much profit you’re making on Amazon with Manage by Stats. Enter your product costs and see immediately in real-time your sales, profit, ROI, margins, promotion performance, and refunds by product or brand, by any date range. Pricing: plans start from £16 per month. 14-day free trial available.

Competitive Intelligence

eComSpy eComSpy gives you fast and accurate intelligence on items before you add them to your inventory. eComSpy reports on product rank, Amazon fees, whether Amazon is a seller, potential profitability data and much more. Pricing: pay as you go, no monthly fees, free trial available.

FBA Toolkit Use FBA Toolkit’s sales rank analysis for product research, product tracking for competitor analysis, and price list analysis for pricing decisions. Pricing: plans start from £41 per month. First month free.

Feedvisor With a leading ‘AI-first’ platform and in-house Amazon experts, Feedvisor offers tailored solutions that empower sellers to navigate complex market dynamics and make business-critical decisions across every e-commerce touchpoint. Pricing: Professional, Premium, Enterprise packages plus demo available.

Jungle Scout Use Jungle Scout to find profitable product ideas, get sales data and estimates. This can prevent wasting time browsing a website made for consumers. Pricing: plans start from £32 per month. 14-day free trial available.

Keyword Inspector KeywordInspector is a suite of tools you can use all at once to help you find, sell and optimise more products faster. The Keyword Trends Tool provides a searchable database of over 500 million Amazon buyer keywords. Pricing: each tool requires a separate subscription payment.

Profit Bandit Profit Bandit allows you to scan any barcode and find out how much profit you can make by selling the item on Amazon. Pricing: approx. £8 per month.

Sales Rank Lookup Tool by Synccentric This tool is useful for selling competitively on Amazon and determining which listings of duplicate products to sell on. Retrieve the Amazon Sales Rank using your products’ keywords or unique identifiers. Pricing: plans start from £0 per month to £122 per month.

Sellics Use Sellics to optimise rankings, manage PPC campaigns, scan product reviews, observe prices and monitor competitors to increase sales on Amazon. Pricing: based on estimated annual sales. 14-day free trial available.

Customer Reviews

AMZDiscover AMZDiscover is an online search engine which can help you find Amazon reviewers and potential customers. Just copy and paste the URL of an Amazon product listing and click on the search button, then all reviewers are displayed with basic information including their name, helpful votes and reviewer ranking. Pricing range: plans start from £0 to £147 per month. 7-day free trial available.

AMZFinder AMZFinder helps you automatically send feedback and review request emails, and manage reviews and orders to improve your store’s credibility and customer ratings on Amazon proactively. Pricing: monthly and annual pricing plans available starting from £40 per month. Free trial available.

FeedbackExpress The Amazon feedback tool loved and trusted by more than 3,500 Amazon sellers across 10 marketplaces because it enables you to automate your Amazon feedback requests to rank higher and sell more! Pricing: plans based on number of review emails sent. 30-day free trial available.

FeedbackFive Trusted by tens of thousands of Amazon sellers since 2007, FeedbackFive automatically follows up with buyers to politely request feedback and reviews on your behalf. FeedbackFive also ingests and analyzes your seller data, providing a 360-degree view of your reputation. Pricing: from Lite (free) to Enterprise (starting at £49 per month). 14-day free trial available.

Feedback Genius Feedback Genius allows you to take control of your brand and your Amazon reviews by creating powerful automated messages that improve your reputation, enhance the buying experience, and strengthen your relationship with your customers. Pricing: plans start from £40 per month. Free trial available.

Feedbackwhiz Advanced software tools for merchants to boost their business, repair feedback, improve Amazon product reviews, and automate high-volume emails. Pricing: plans start from £0 to £114 per month. 30-day free trial available.

Inventory management and multichannel fulfilment

Linnworks Linnworks connects and automates all the different parts of your selling process so you can spend less time on order processing, labels, picking, packing and spreadsheets, and more time leading your business. Pricing: plans start from £114 per month (for three users). Free plan available.

Ordoro Ordoro is a single e-commerce app for managing shipping, inventory, and everything in between. Access cost-effective rates, print labels, and sync your inventory. Pricing: plans start from £48 per month. You can schedule a demo.

Refund Retriever Refund Retriever will automatically detect issues with your shipments, apply for refunds, and verify those refunds appear. And your only cost for these services is a portion of the refunds they find for you! Pricing: plans based on number of shipments made each year.

RestockPRO RestockPro provides a powerful FBA dashboard that gives you all the critical information you need and then helps you execute the right inventory decisions for your business. Pricing: plans start from £82 per month. 21-day free trial available.

SellerActive A suite of powerful tools, SellerActive helps you manage your multichannel business and grow your e-commerce reach with multichannel listing, product creation, product data mapping, automated repricing software, order management, FBA integration and oversell protection. Pricing: plans start £65 per month. Free demo available.

ShipStation The fastest and easiest way to get products to your customers, top-rated shipping tool ShipStation includes an unparalleled buying and shipping experience with every order you send – with all the tools you need to exceed your customers’ expectations. Pricing: plans start from £7 per month, depending on your number of shipments. Free trial available.

ShipWorks From universal integrations to hyper-speed order processing and printing, ShipWorks is the go-to performance platform for e-commerce and warehouses. Pricing: plans start from £40 per month, depending on your number of shipments. Free trial available.

TradeGecko TradeGecko gives wholesale and multichannel Amazon sellers everything they need to seamlessly manage inventory, orders and more to streamline operations and focus on growth. Pricing: plans start from £31 with additional plans for high growth businesses. Free trial available.

Veeqo A single platform that gives you complete control of your entire inventory – no matter how many sales channels or warehouses you operate from. Pricing: from approx. £150 per month. 14-day free trial available.

Wizard-Industries Wizard-Industries helps keep track of items as you pack your inbound FBA shipments. When your box is full, print the barcode. The barcode on your box allows you to skip manually entering information in Seller Central. Pricing: plans from £25 per month to £245 per month.

Other Marketplaces

eBay eBay is an online shopping website that’s best known for its auctions and consumer to consumer sales. Pricing: When you list and sell items on eBay, there is an insertion fee that you pay when you create a listing, and a final value fee when your item sells.

Etsy Etsy is an online marketplace focused on handmade or vintage items and supplies, as well as unique factory-manufactured items. Pricing: Once an item sells, there is a 5% transaction fee on the sale price (including the delivery price you set) and a 4% + £0.20 payment processing fee if sold using Etsy Payments.

Shopify Shopify is a complete commerce platform that lets you start, grow, and manage a business online – and selling in multiple places including web, mobile, social media, online marketplaces, brick-and-mortar locations, and pop-up shops. Pricing: plans start from £22 per month. Free trial available.

Woocommerce WooCommerce is a customisable, open-source e-commerce platform built on WordPress. Pricing: Free (but additional start-up costs apply).

PPC Advertising

Helium10 When it comes to new product development, keyword research and listing optimisation, Helium10 is a popular Amazon competitor research tool packed full of ways to check out what the rest of the industry is doing – and improve your PPC advertising. Pricing: plans start from £0 per month to £323 per month. Making it easier than ever before to manage and automate Amazon Sponsored Products campaigns, always-affordable Zon.Tools deliver improved Pay Per Click conversion rates, increased Advertising revenue and lower ACoS for any Amazon Sellers. Pricing: plans start from £7 per month. 30-day free trial available.

Pricing tools

Neatoscan Neatoscan’s Neatopricer tool uses a barcode scanner, a PDA (portable data assistant) or iPhone/Android device, and a headset, to allow you to quickly and easily determine the value of books and other merchandise while disconnected from the internet. Pricing: plans start at £41 per month for one license. Free trial available.

Price Checker 2.0 Price Checker 2.0 is Amazon profit calculation software for wholesale supplier lists. Pricing: £75 per month for an unlimited subscription. Free trial available.

RepricerExpress Increase your Amazon sales and maximise profits with this top-rated Amazon automated repricing software for third-party sellers. Pricing: based on number of listings. 15-day free trial available.

Scope by Seller Labs Be confident in your paid and organic ranking on Amazon by uncovering new keywords to explore, new products to offer, and new revenue to meet your business goals from the most comprehensive keyword database on the internet. Pricing: monthly and annual pricing plans available based on annual sales. Free trial available.

Seller Republic ‘Amazon Seller’ pricing optimisation software – continuous and instant repricing at a fraction of the cost. 60 seconds to setup. Analytics, cost calculator and reporting also included. Pricing: plans start from £40 per month. 15-day free trial available.

Sellery Maximize your sales, profits, and Buy Box ownership with this intelligent repricing software from SellerEngine. Pricing: 1% of your gross monthly sales, with a minimum charge of $50/month and a maximum of $2000/month. 14-day free trial available.

Wiser Get the visibility you need to make smart, informed decisions with Wiser Solutions — across your prices, promotions, and merchandise. Pricing: Free consultation required.


AMZ.One Skyrocket your sales on Amazon with this amazing set of tools for Amazon sellers: Keyword Rank Tracking, Product Finder, Amazon Product Promotions, Sales Tracking, Negative Reviews Notification, Advanced Super URL, Hijack Listing Alert, On-Page Analyser and Product Alerts. Pricing: plans start from £16 per month. Free trial available.

AMZ Tracker Thrive with Amazon’s A9 algorithm – using AMZ Tracker, quickly reach first page rankings through promotions, conversion rate optimisation and competitor analysis. Pricing: plans start from £40 per month. Free trial available.

AzonSellerTools AzonSellerTools is a unique collection of essential tools to help Private Label FBA sellers build and grow their Amazon businesses. Pricing: plans start from £8 per month. Free trial available.

Solid Commerce Solid Commerce is a cloud-based solution that enables online sellers to manage listing, inventory, repricing, content, orders and shipping across multiple e-commerce channels. Pricing: plans start from £407 per month. Free trial available.

Uberseller Uberseller is an Amazon SEO and ranking tool you can use to analyse, optimise and rank your products on Amazon, or simply to dominate your competitors. Pricing: plans start from £0 per month to £325 per month.

ZonGuru ZonGuru is an all-in-one toolset to free up your time and scale your Amazon private label business. They have a world-first collaboration with designed to pair you with the perfect supplier.

Finally – free tools!

AMZBase AMZBase is a free tool that helps Amazon sellers speed up their Amazon product research. It provides immediate access to other online marketplaces and calculates FBA fees to estimate your potential profits.

Google Keyword Planner A keyword research tool that gives you insight into how often certain words are searched and how those searches have changed over time. This can help you narrow your keyword list down to the ones you really want. Good for finding search volume, since Amazon does not release their keyword search volumes.

Keyword Tool by Scientific Seller Scientific Seller is a marketing suite that provides scientifically-based tools, including intelligent search analysis of Amazon buyer keywords, to improve the performance of your products on Amazon.

FBA Revenue Calculator by Amazon Analyse your products with the Amazon FBA Revenue Calculator to understand if the product has ample product margins. Here’s where you’ll find the UK FBA calculator.

These are some of the best tools on the market for Amazon UK sellers – we hope you find a solution that works for your business.

Happy selling!

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